Delalify Channels

Send email and SMS with live profile data from People. Every reply updates the timeline automatically.

Communication orchestration

Outreach powered by real relationships

Channels sends email and SMS directly to groups in People, keeping messages personal and outcomes tracked without leaving the platform. Campaign audiences pull from People groups that refresh instantly, so you never message outdated lists.

Capabilities

Everything you need to run coordinated campaigns

Unified conversations across channels illustration

Messages end up in email inboxes, SMS apps, and separate tools, which means finding the full exchange with one person requires searching multiple systems and stitching fragments together. Team members sometimes reply to the same conversation twice or miss context from earlier interactions because they can't see the complete picture.

With Delalify Channels, messages and replies group into threads regardless of which channel they came through, so you open a conversation and see the complete exchange without digging through separate inboxes. Each conversation links to contacts in People, putting full relationship context right alongside message history. You can assign conversations to team members and leave internal notes that contacts never see.

SMS with global reach and delivery tracking illustration

International contacts need local carrier delivery to receive messages reliably, but managing separate providers per region gets complicated fast. One-way broadcasts feel impersonal, and without delivery confirmation, you have no idea whether contacts actually got your message.

Send SMS to phone numbers worldwide with carrier route selection tuned for deliverability and cost, then see delivery status for every message: sent, delivered, failed, or undelivered. Recipients can reply, and their responses show up in conversation threads. Delalify Channels handles opt-out preferences, quiet hours, and consent tracking automatically.

Email design and deliverability illustration

Creating HTML emails usually requires design skills or a developer, and plain text looks unprofessional. Emails land in spam folders without warning while bounce rates climb, and by the time you notice, your sender reputation has already taken a hit.

Drag-and-drop blocks for text, images, buttons, and layouts work without HTML knowledge, and you can save templates to keep your team consistent. Track sender reputation, bounce rates, and spam complaints with alerts that show up before issues hurt deliverability.

Cross-channel campaigns illustration

Different messages work better on different channels: urgent alerts need SMS while detailed content needs email. Coordinating which contacts get which channel adds complexity, and a failed delivery on one channel shouldn't mean a missed communication.

Send the same message or different messages across SMS and email simultaneously, so contacts receive communications on their preferred channel without you managing separate campaigns. Create one campaign that delivers to both channels at once, or send different content optimized for each channel's format. Unified analytics show delivery rates, open rates, and engagement metrics across all channels in one report, making it easy to compare performance and see which channels drive better results for your audience.

Templates and reusable content illustration

Teams recreate similar emails over and over, which means styles drift, branding becomes inconsistent, and time goes to design instead of communication. Finding the right template gets harder as the library grows.

Create reusable templates for SMS and email in one library, then organize them by use case, team, or campaign type. Personalization variables pull contact data from People to deliver individualized messages at scale. Version history tracks changes while approval workflows ensure compliance reviews happen before templates go live.

Organizations need to send messages when recipients are most likely to engage, but manual sending at optimal times across time zones requires constant monitoring. Critical updates need immediate delivery while promotional content performs better during specific windows, and coordinating send times for global audiences gets complicated fast.

Schedule messages in advance or set them to send at calculated optimal times based on recipient time zones and engagement patterns. Queue campaigns to launch during business hours in each contact's region, or schedule batches to spread sends across hours to manage reply volume. Scheduled messages can be edited or canceled before send time, and you can set quiet hours to prevent messages from going out during nights and weekends.

Automatic and manual message retries illustration

Messages fail for reasons outside your control: carrier outages, temporary provider issues, or insufficient account credits. Without retry mechanisms, failed messages require manual tracking and resending, or they get lost entirely while you piece together which recipients missed the communication.

Channels automatically retries messages that fail due to temporary provider issues, carrier problems, or network errors without any action from your team. When messages fail for reasons that require your input, such as insufficient credits, they become eligible for manual retry once you resolve the underlying issue. Retry individual recipients who missed a message or resend to the entire failed batch with one action, and track retry attempts alongside original delivery status in your campaign reports.

Deliverability problems build quietly until bounce rates spike or emails start landing in spam. By the time someone notices, sender reputation has already suffered, and fixing it takes weeks. Teams check dashboards manually or miss warning signs entirely because no one set up monitoring.

Configure alerts for the metrics that matter to your campaigns: open rates, click rates, bounce rates, spam complaints, and more. Set thresholds that trigger notifications to email, SMS, or Slack so the right people know immediately when performance drops. Channels includes ready-made alert presets for common scenarios that you can enable with one click, and each alert comes with recommendations explaining what the metric means and how to address issues.

99.9%

Email deliverability

3x

Response rate improvement

Real-time

Audience sync

Why it matters

Send messages people want to receive

Personalize at scale without exports

Contact fields pull live data from People so every message reflects current preferences, roles, and compliance notes. No CSV exports, no stale data and no manual list work before each campaign.

Keep outreach coordinated

Marketing, success, and support teams all see who received what and when, which prevents overlapping campaigns that frustrate contacts. Conversation assignments and internal notes keep everyone aligned.

Improve response rates

Timing, segmentation, and A/B testing tools help you send the right message at the right moment to the right group. SMS open rates exceed 95% while email deliverability monitoring protects your sender reputation.

Unified conversation history

SMS and email conversations appear alongside each other in People contact timelines, so your team sees the complete communication picture without switching apps or piecing together separate histories.

Recover from delivery failures

Automatic retries handle temporary provider and carrier issues while manual retries let you resend to individual recipients or entire batches after resolving account-level problems like insufficient credits.

Catch deliverability issues early

Configurable alerts notify your team through email, SMS, or Slack when bounce rates, spam complaints, or engagement metrics cross thresholds you define. Built-in recommendations explain what went wrong and how to fix it.

Use cases

See Channels in action

Healthcare clinic sending appointment reminders

The clinic sends automated SMS reminders 48 hours before appointments, and patients reply to confirm or reschedule with responses appearing in their contact timeline. Failed messages retry automatically, and staff can manually resend to patients whose messages failed due to carrier issues.

Result

No-show rate drops from 18% to 6% because patients get timely, convenient reminders. Automatic retries ensure reminders reach patients even when initial delivery fails, and staff spend less time on phone calls since most confirmations happen via text.

Healthcare clinic sending appointment reminders

E-commerce brand running a flash sale

Marketing sends an SMS blast to VIP customers announcing a 4-hour sale with personalized discount codes pulled from People. Follow-up emails go to customers who didn't open the SMS within 2 hours.

Result

Flash sale revenue exceeds projections by 40% because of immediate visibility and personalization, while cross-channel fallback means the message reaches customers regardless of their preferred channel.

SaaS company onboarding new users

The growth team builds a 5-email welcome sequence triggered by signup, with each email introducing features relevant to the user profile in People. Engagement data syncs to contact profiles while low-engagement users get tagged for re-engagement campaigns.

Result

Day-30 retention increases 20% because users discover value faster through targeted guidance, and the team spots at-risk accounts before they churn based on engagement patterns.

School district notifying parents

Administration sends an emergency closure notification through Multisend, so parents receive both SMS and email. Delivery tracking confirms message receipt, and failed messages automatically retry to ensure critical updates reach every parent.

Result

Acknowledgment rate reaches 94% within 30 minutes, up from 68% with email alone. Automatic retries catch parents whose initial messages failed, and staff can manually resend to any remaining failed recipients without rebuilding the entire campaign.

School district notifying parents

Nonprofit running a year-end donation appeal

Development sends a year-end appeal to all donors with contact fields pulling giving history and impact stories relevant to each tier. SMS reminders go to lapsed donors who haven't opened the email within 3 days.

Result

Average gift size increases 15% because appeals feel personal instead of generic, while lapsed donor reactivation improves 25% with the multi-channel approach.

Nonprofit running a year-end donation appeal

Marketing agency protecting client sender reputation

The agency configures alerts for bounce rates above 5% and spam complaints above 0.3% across all client accounts, with notifications going to both email and their Slack operations channel. When a client campaign triggers an alert, the team reviews Channels recommendations to identify the root cause.

Result

The team catches a misconfigured DKIM record within hours instead of days, preventing inbox placement from degrading across future campaigns. Built-in guidance walks them through the fix without needing to research email authentication standards.

Marketing agency protecting client sender reputation

FAQ

Common questions about Channels

Send messages that matter

Connect with contacts across email, SMS, and push notifications. Import from any platform and sync automatically with Delalify People for unified relationship management.